Best SEO and Content Marketing for Insurance Agents and Agencies
SEO stands for “search engine optimization.” In simple terms, it means the process of improving your insurance website to increase its visibility when your prospects search for the insurance products that you provide.
Done correctly, the best SEO plan for your insurance agency website will drive more relevant traffic to your site and better qualified prospects contacting you.
Staying ahead of SEO for your insurance company means staying ahead of your competition. With great SEO, your website outranks your competitors on search engines.
Search engines collect data about web pages, filing them into an index. When an insurance prospect searches for, let's say health insurance, they display the page that most accurately describes this search.
1GS Digital Agency offers best in industry SEO services for insurance agencies and agents. Improving the SEO of your website has never been easier. Here are the steps we take to bolster the performance of your website.
Using the best digital marketing keyword research tools available, our insurance marketing experts conduct several hours of research to build a long-term content strategy plan for your insurance agency. There’s more to an effective insurance marketing content strategy than trending topics. You’ll also need a list of keywords, meta tags, alt text, images, a writer, designer and web professional.
Your blog posts will contain a healthy density of top SEO keywords that will help your website appear highest in search rankings. Our experts will SEO optimize your content with appropriate meta tags and descriptions, alt text, external links and images.
Writing content is easy! Writing content from which prospects and customers trust you is much harder. Each piece should be relevant, intelligent, easy to comprehend and engaging. Start with the audience. Who’s your best prospect? Women? Men? Families? What’s their socioeconomic status? What interests them? What pains them? Let the insurance marketing experts at 1GS take care of this for you.
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